The atelier
Built to order, never to stock
We started with a simple frustration: buying a mechanical watch means accepting someone else's choices. A dial you like on a case you don't. A bezel that only comes in one finish. So we broke the watch back into its parts and handed the decisions over.

Real photography, not renders
Every part in the configurator is photographed on the actual component, so the watch you preview is the watch you receive.
Movements we trust
Automatic calibres selected for serviceability, regulated in multiple positions and run for several days before shipping.
Materials without shortcuts
316L stainless steel cases, sapphire crystals with anti-reflective coating, and straps from tanneries we can name.
Serviceable for decades
Standard calibres and standard lug widths mean any watchmaker can open, service and re-strap your watch years from now.
From order to wrist
- 1. Confirmation. We review your build and confirm availability, lead time and payment by email.
- 2. Assembly. Case, dial, hands and movement are assembled and cased up in a dust-controlled bench.
- 3. Testing. Water resistance, amplitude and rate are checked over several days.
- 4. Delivery. Insured, tracked shipping worldwide, with a two-year mechanical warranty.